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ELEVATING eCOMMERCE
THROUGH CONSTANT INNOVATION
“Loren Data is driven by innovation and integrity.”
Todd Gould, CEO
Loren Data Corp.
OUR STORY
Loren Data promotes the evolution of eCommerce by empowering businesses to connect and communicate with each other.
We deliver a modern model for B2B eCommerce connectivity that is intuitive, efficient and cost-effective, allowing all businesses to collaborate on the same level at every step of the supply chain, from order to shipment to invoice through payment.
Loren Data recognizes that different companies have different needs, skills, and budgets – no single provider can serve the entire market. Our mission – to create a platform upon which others can extend and customize, creating a plethora of options, tools and function – is the best way we know to meet the needs of the market. Loren Data is where end-users and vendors meet on a level playing field, act together for the better of the industry, and play their part through fair and ethical negotiation and competition.
With its flagship cloud offerings, ECGrid and Hubbub, Loren Data delivers a world-class, self-service, unified EDI messaging platform for eCommerce Service Providers (ECSPs) and EDI Hubs to transact business with trading partners through VANs, other ECSPs, and directly.
To fulfill Loren Data’s vision of a vibrant, interconnected and global eCommerce community, we support open standards, robust competition, and a collegial environment for all that fosters innovation, growth, and prosperity for both vendors and end-users.
OUR HISTORY & FUTURE
From developing a US Air Force procurement system to creating a global message routing platform for Fortune 500 companies and beyond…
Todd Gould officially founded Loren Data Laboratories the day he graduated from UCLA in 1987 as a custom business software development company (prior, TLG Consulting paid for his education). Five years later in 1992, Loren Data Corp. was awarded an Air Force contract to develop the Electronic Commerce Purchasing System – one of the requirements of which was to create an EDI interface with the Department of Defense’s FACNET system.
In the course of this massive undertaking, in 1996 Todd and his team developed the first DoD certified web browser-based EDI system, World-Wide EDI, enabling government contractors to interface directly with FACNET on the supplier side with only a web browser.
After this initial success, Loren Data soon branched out into the commercial EDI market. It quickly became apparent that there was a market problem that needed to be addressed: the rapidly expanding new class of “Internet” VANs and EDI Service Providers needed a robust way to quickly connect to the legacy EDI Value Added Networks and each other. ECGrid was conceived in 1999 and began operation in 2000 as the first and only VAN specifically designed and tooled for these new eCommerce Service Providers (ECSPs).
With constant innovation and operational excellence, Loren Data continuously delivers to ECSPs, and now EDI Hubs, the most comprehensive EDI messaging platform, including the state-of-the-art network (ECGrid), a modern, intuitive user interface (Hubbub), an unparalleled suite of web services (ECGridOS), and the highest quality customer service in the industry.
TODD GOULD
– CEO & Founder –
A trailblazing software engineer and communications system architect with 40 years of experience, Todd builds innovative technology solutions that transform the EDI space. Learning to program in 1974 in FORTRAN on LAUSD’s IBM 360, continuing through Pomona College’s IBM 4341, UCLA’s 3090 and then on to DOS, dBASE II, dBASE III, Clipper, NetWare, Macintosh, Windows and beyond; Todd and the industry grew up together.
His seminal work, creating an advanced EDI network messaging system, ECGrid (messaging platform) and ECGridOS (web services API), has revolutionized the industry.
Today, Todd is well-known for his advocacy of a well interconnected and robust EDI market. He continues to push the EDI industry to be more open, more versatile, and more innovative. Todd currently sits on the Board of Directors of ASC X12.
Outside of Loren Data, Todd is an active philanthropist and sailor. He and his wife, Jennifer, started The Barbaro-Gould Foundation, a 501(c)(3) dedicated the global exchange of culture through art, music, literature and film. Todd and Jen charter sailboats around the world, combining their love of the sea with their compassion for people.
OUR PHILOSOPHY
A BRIGHTER FUTURE DEPENDS ON INNOVATION AND COMMUNITY.
Loren Data is committed to fostering innovation and encouraging innovators to join the EDI market by delivering a modern architecture with a sensible billing model.
Focus is on the community as a whole including network & service providers, software developers, consultants, system integrators and the participant end-user businesses. All parties are interdependent and only by a cooperative, collegial environment can innovation flourish.
DATA IS AGNOSTIC, AND SO ARE WE.
We believe that data transmitted between companies is simply that: Data. The ability for companies to maximize the productivity of this data is as individual as each company, itself. A robust market demands robust competition. Multiple providers and multiple options best serve the many growing needs of the end-users.
IT’S TIME TO LET INFORMATION REIGN.
Evolving eCommerce requires true innovation. Loren Data is dedicated to helping companies of all sizes connect and communicate with all their clients and partners, reliably and securely.
